As a Digital Manager at Keyblocks, your roles and responsibilities would typically include:
Strategy Development
- Digital Strategy: Develop and implement digital marketing strategies aligned with business goals.
- Market Analysis: Analyze market trends and competitor activities to identify opportunities for growth.
Key Responsibilities:
- Design and execute multi-channel digital marketing campaigns, including social media, email, SEO, and PPC.
- Track and analyze campaign performance, making adjustments as necessary to optimize results.
- Oversee content creation and distribution across various platforms to enhance brand visibility.
- Ensure all content is optimized for search engines to improve organic reach.
- Lead and manage the digital marketing team, providing guidance and support.
- Facilitate training sessions to enhance team skills and knowledge in digital marketing.
- Use analytics tools to gather insights on user behavior and campaign effectiveness.
- Prepare regular reports for stakeholders, showcasing performance metrics and ROI.
- Work closely with other departments (e.g., sales, product development) to align digital initiatives with overall business objectives.
- Manage the digital marketing budget, ensuring efficient allocation of resources.